How a Virtual Assistant Can Help Your Wellness Business Flourish 🌱

Running a wellness business is incredibly rewarding, but it’s certainly not without its challenges. With so many tasks to juggle on top of serving your clients, it’s not a surprise that your wellness ends up at the very end of your to-do list. And if you’re not feeling well, you won’t be in a position to make sure your clients do.

Fortunately, there are systems and strategies you can put into place to ensure your business is handled so you can focus on your clients and yourself. Whether you’ve looked into automating some of your processes before and have simply felt overwhelmed, or know that what you need to outsource can’t be automated, a virtual assistant can be the secret to unlocking an easier, more sustainable wellness business.

Read on to find out how.

1.    Calendar Management

For most wellness professionals, appointments are the foundation of their business. It’s how they meet and work with their clients and it’s how they plan their schedule. Calendar management done badly can lead to disappointed customers and/or an overworked you. A virtual assistant can manage your calendar for you, ensuring your boundaries are stuck to, clients get appointment reminders, appointments are rearranged when necessary, and more, all without you needing to review every email. They can also help you set up automated systems to lighten the load even further.

2.    Administrative Tasks

No business comes without administrative tasks, but wellness professionals often pour so much of themselves into their one-on-one time with clients that there’s little energy left for managing client information, updating the website, and fielding emails from prospective clients. A virtual assistant can do it all, ensuring potential clients get the very best experience with your business.

3.    Marketing

As soon as you’ve got a full calendar of clients, finding time to continue marketing so that your calendar stays that way can lead to you doing your marketing bleary-eyed after your family has gone to bed. Or, more likely, not at all. This leads many wellness professionals to go through a feast-and-famine cycle, never creating true stability in their business. Fortunately, a virtual assistant can change that for you.

Virtual assistants are marketing marvels; they can manage your email marketing, content marketing, social media marketing, website marketing, and more. They can often do the creative work for you, as well as the management, creating graphics and posts to share or managing other professionals you outsource to. There’s really no better way to reach customers and feel like the true CEO of your business.

4.    Notes and Research

Many wellness professionals like to keep notes on their sessions with clients either to share with the client (so all that good information doesn’t disappear into the ether) or for their own records. The problem is, making notes–especially those suitable to share with clients–is incredibly time-consuming. A virtual assistant can take the recordings of your sessions and turn the audio into compact and deliverable notes that impress your clients.

You may also need to stay on top of the latest developments or products in your industry. Time sorting through articles and journal papers is something you may just not feel you have time to do. Your virtual assistant can do the research for you, either delivering to you just the most important information or a list of the most relevant sources you need to know about.

5.    Build New Income Streams 

Some wellness and wellbeing businesses want their only business model to be performing services face-to-face, but many professionals dream of creating a ‘passive’ income product that can help boost their income and reach more people with their message. While this is an incredibly smart business move, many wellness business owners struggle not only to find the time to come up with ideas their audience will actually want and need to buy but also the time it takes to create such a product.

You may need to create graphics, PDFs, videos, ebooks, or recipe books. There are also all the systems you need to actually sell the product, whether that be through a one-time purchase or an ongoing membership. An experienced virtual assistant can help your wellness business flourish by doing all the work you can’t do. Better still, they’re familiar with the technology and so can do it quicker (and better!) than you can. All you need to bring is your expertise.

Let Your Wellness Business Flourish with a VA

Many business owners are daunted by the idea of bringing on a VA, but the good news is you don’t have to dive into hiring someone part- or full-time. You can simply start with just a few hours to offload the tasks you like doing least to see what an incredible difference it can make to your business and your life.

If you’re seeking more balance in your wellness business, I’d love to help. I can take administrative, technical, and marketing tasks off your plate so you can focus on what you do best. Find out more about my services here, or book a discovery call for a laid-back chat about your needs and my services.